Client’s needs come first in website design
I want a website! Do you know how many times I hear this remark? When I start digging into the why, my clients come to understand the importance of catering to their client's needs when designing and developing their website. Whenever I hear this comment I know that...
Key Website Components for Mobile Visitors
Does your website contain the key components for mobile visitors? Recently, the number of mobile searches passed the number of desktop searches. A recent survey by Google indicates that mobile users depend on their smartphones for “micro-moments” throughout their...
Mistakes made marketing websites
I see a lot of mistakes when I search the internet constantly looking for examples of great website design. I look at how these websites incorporate their online marketing. While this approach is excellent for staying on top of current trends, I also search for...
Secrets to Great Web Design
There are numerous examples of great looking websites available for reviewing. I spend a considerable amount of time examining websites and determining exactly how they work. It never ceases to amaze me how simple yet elegant websites continue to impress me. When...
Break the Current Design Trend Mold
Have you noticed that more websites tend to look the same (design wise) by following the same trend? The current mobile first designs using frameworks such as Bootstrap, Zurb Foundation, and Bulma seem to all look alike. But your website does not have to look the...
Mobile web design best practices
Mobile web design usage continues to climb each year. According to statista, mobile phone internet usage topped 52 percent in 2015. They also estimate that by 2017, more than 63 percent of internet usage will be via mobile devices. Google also advises businesses to...
Testimonials – Harness their power
One of the most powerful additions to your marketing tools is praise from a client. The words of your clients have a tremendous impact on converting potential customers to paying clients. The reasoning is quite simple. People will feel more confident when dealing...
Fonts can improve your messaging
The content on your website contains the messages you want to send out to your clients and the world. Typography creates a visual hierarchy which helps readers quickly and easily read your web page. This visual hierarchy can be as simple as varying weights and...
Word of mouth tops marketing techniques
Word of mouth is one of the most powerful methods of marketing your business. Providing a positive experience to your clients will pay off immensely. Having a client who promotes you and your business is crucial to building your business. The chain reaction that...
Use Facebook ads for increased business
According to Facebook, there are 1.04 active users visiting their website every day. Imagine the potential of reaching even a tiny fraction of these visitors will have on bringing potential clients to your website. I was a little sceptical when a colleague mentioned...