WordPress security: keep hackers out of your website

WordPress security: keep hackers out of your website

WordPress security for small business websites is not given much thought. The popularity of WordPress keeps growing and growing. Currently, there are an estimated 1.3 billion websites around the world. With WordPress installed on 29% of them, that makes 377 million...

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Is WordPress hurting your website SEO?

Is WordPress hurting your website SEO?

Readers of my blog posts know that I use WordPress a lot when designing websites. Out of the box, WordPress is set up to help your website achieve better search engine page rankings. But there are some settings that if left alone may hurt your website SEO. I always...

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Competitor Analysis – what you need to know

Competitor Analysis – what you need to know

Have you ever heard of competitor analysis? Don’t know where to start? Here is a typical scenario. You have your business set up, your website is online, you have started some online marketing and yet your website is not bringing in the numbers of customers (and more...

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How to choose the right web hosting plan

How to choose the right web hosting plan

Most business owners create a website without giving much thought to selecting the right web hosting package. One of the Google page ranking measurements is page loading speed. Have a slow website and your page ranking will suffer. Also, website visitors will quickly...

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How to market on a limited budget

How to market on a limited budget

When starting out, most small business owners do not have a lot of money to allocate to marketing. In fact, most have a very limited budget. For those that do have a marketing budget, the costs of running online advertising can quickly add up. With most online...

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Link Juice – not all links are created equal

Link Juice – not all links are created equal

Link juice is a Search Engine Optimization term which refers to the value passed from one website to another. The way this works is through the use of hyperlinks. Search engines keep a record of which websites another website links to. Each link to your website is...

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How to increase your website traffic

How to increase your website traffic

Way too many small business owners create a website that provides visitors with information about their business. Most times, this information is static and doesn’t change (such as business address, contact information, business history, etc). The owner is happy with...

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Free website builders – what to watch for

Free website builders – what to watch for

Some of my clients already have websites that were created using free website builders. These website creation sites include WordPress.com, wix.com, and weebly.com. All of these permit users to create their own website, most using drag and drop software to build web...

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My online advertising adventures: an ongoing saga

My online advertising adventures: an ongoing saga

 When I completed a redesign of my website, I looked  for ways to boost my presence and increase sales. I was getting good results from Facebook but I was looking for additional marketing venues. This post looks at my online advertising adventures with a well known...

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